Individually wrapped, grass-fed beef, turkey, chicken, and venison meat sticks sold DTC and through 180,000+ retail doors as of 2024, including Trader Joe's, Whole Foods, Target, Walmart, Costco, and roughly 3,000 7-Eleven locations.

Paid-led and retail-amplified: a large always-on search and social ad footprint drives awareness for a product whose real distribution advantage is shelf space, not the website.

~304,000 monthly site visits (-2.4% over the last 3 months) as of 2026-07-05, 162,142 Instagram followers, a ~500-ad Google library (102 sampled ads still active) and 55 active Meta ads as of 2026-07-05, and ~$660M in revenue (2025, Forbes estimate), with a stated 2026 internal projection of ~$900M.

As of 2026-07-05, Chomps is running fresh Google search variants only 14-19 days old (one served under a different advertiser name, Ethan Mart LLC, rather than its usual We Are The Chompians LLC entity) alongside a Meta push for Chili Lime Beef and a Chicken Trial Pack offer.

The paid engine's job is not to sell chomps.com directly, it's to manufacture retail discovery and flavor-launch awareness (chicken-line ads route to Target's product page, not just the DTC site) while direct and largely branded organic search, together the majority of visits, do most of the actual converting off a decade of shelf presence, even though part of that organic search is top-of-funnel diet content rather than brand demand.