532 winning video ads.
Proven by run-time, not opinions.

why it worksProduct demonstration of efficacy combined with a direct application visual and a discount offer to drive immediate purchases for those seeking brightening solutions.

adapt itCreate a simple, visual experiment that clearly demonstrates the core function or benefit of your product. Use contrasting colors or states to make the transformation obvious and impactful within a few seconds.

why it worksA UGC testimonial demonstrating a before-and-after transformation using a specific product to build trust and drive product consideration.

adapt itStart your video by clearly stating and visually showing the common pain points your product addresses, using direct language that resonates with your target audience.

why it worksProblem-agitation-solution framework to sell a skin volume-restoring product to women concerned about aging skin after weight loss.

adapt itIdentify a specific, common negative consequence of a lifestyle choice or natural process relevant to your product. Clearly state the problem and then list 2-3 specific, undesirable outcomes in rapid succession with on-screen text.

why it worksProblem-solution narrative using personal testimonial to introduce a specific skincare product for GLP-1 users, aiming to drive product purchases.

adapt itStart your ad by clearly stating a specific problem your target audience faces, using their exact language or common phrases they use to describe it.

why it worksUGC-style testimonial and product demonstration to position a healthy snack as a delicious, guilt-free alternative to traditional chocolate bars, targeting both men and women.

adapt itStart your ad by directly addressing a common, relatable pain point your target audience experiences, using a 'POV' or direct question to draw them in.

why it worksUGC testimonial with educational overlays to address a specific fertility concern and introduce a product as a solution.

adapt itStart your creative by directly addressing a specific, common problem or trend that your target audience experiences, using 'we' or 'us' to build immediate rapport.

why it worksProblem-solution framework to address legal and financial risks of hiring international freelancers, positioning Deel as the compliant solution.

adapt itStart your ad with a direct question that highlights a common, specific pain point your target audience experiences.

why it worksProblem-solution demonstration with product features and a bulk purchase incentive to drive sales for a protein bar.

adapt itStart your ad by clearly stating a common pain point or goal of your target audience, using language that resonates directly with them.

why it worksProblem-solution framework combined with social proof and a limited-time offer to drive sign-ups for a corporate expense management platform.

adapt itStart your ad by clearly stating a specific, common problem your target audience faces, using vivid language to agitate that pain point before introducing your solution.

why it worksFounder-led thought leadership to establish a unique value proposition for a corporate card by focusing on cost savings over traditional rewards.

adapt itStart your ad by challenging a widely accepted but flawed assumption in your industry, then immediately pivot to what customers actually want, creating a 'we understand you' moment.

why it worksProblem-solution framework using pain points and a clear call to action to drive sign-ups for an investor matching platform.

adapt itBegin your creative by directly addressing a core, well-known problem your target audience faces, using their language. Show, don't just tell, the negative impact of this problem.