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the ad library

532 winning video ads.
Proven by run-time, not opinions.

The actual creatives 74 fast-growing companies keep paying for on Meta, LinkedIn and TikTok, some for 1,286+ days straight. Filter by hook, run-time and platform. Every ad links to the full teardown of how that company grows.

4 ads match · showing 4 free

Tower 28 Beauty ad creative
Tower 28 Beauty177 days
why it worksShowcase a single product in a clean, direct manner to highlight its color and branding, aiming to generate interest and recognition.adapt itFor a single product ad, use a clean, high-resolution, centered shot of the product against a neutral background to eliminate distractions and highlight the product's features.

why it worksShowcase a single product in a clean, direct manner to highlight its color and branding, aiming to generate interest and recognition.

adapt itFor a single product ad, use a clean, high-resolution, centered shot of the product against a neutral background to eliminate distractions and highlight the product's features.

proven winnermetaproduct-shotcuriosity
David Protein ad creative
David Protein107 days
why it worksRisk-reversal and value-add promotion to encourage trial of multiple product variations and drive initial purchase volume.adapt itStart your ad creative with a direct question that addresses a common pain point or hesitation your target audience might have about your product.

why it worksRisk-reversal and value-add promotion to encourage trial of multiple product variations and drive initial purchase volume.

adapt itStart your ad creative with a direct question that addresses a common pain point or hesitation your target audience might have about your product.

proven winnermetaproduct-shotproblem-agitation
Topicals ad creative
Topicals77 days
why it worksThis creative uses scarcity and exclusivity to drive immediate purchases of a restocked beauty product.adapt itFor a restocked product, prominently display 'Back in Stock' as the primary headline to trigger immediate interest and a sense of urgency.

why it worksThis creative uses scarcity and exclusivity to drive immediate purchases of a restocked beauty product.

adapt itFor a restocked product, prominently display 'Back in Stock' as the primary headline to trigger immediate interest and a sense of urgency.

proven winnermetatext-heavycuriosity
Tower 28 Beauty ad creative
Tower 28 Beauty70 days
why it worksProduct-focused visual presentation to introduce the brand and its mascara product to potential customers.adapt itFor physical products, include an open or 'in-use' version alongside closed packaging to demonstrate functionality and texture.

why it worksProduct-focused visual presentation to introduce the brand and its mascara product to potential customers.

adapt itFor physical products, include an open or 'in-use' version alongside closed packaging to demonstrate functionality and texture.

proven winnermetaproduct-shotcuriosity