the ad library

532 winning video ads.
Proven by run-time, not opinions.

The actual creatives 74 fast-growing companies keep paying for on Meta, LinkedIn and TikTok, some for 1,286+ days straight. Filter by hook, run-time and platform. Every ad links to the full teardown of how that company grows.

platformall

all meta linkedin tiktok

stageany

any proven · 60d+fresh tests

run-timeany run-time

any run-time 30+ days 90+ days 1+ year

statusany

any running now stopped

mediavideo

video image all

marketany

any SaaS DTC / ecom

companyTruly Beauty

formatb-roll-voiceover

any text-heavy product-shot ugc-talking-head text-overlay-montage lifestyle b-roll-voiceover infographic product-demo founder-to-camera

emotionany

any curiosity aspiration efficiency hope frustration relief trust desire empowerment

hookany

any curiosity bold-claim problem-agitation relatable-problem social-proof pattern-interrupt scarcity

2 ads match · showing 2 free

Truly Beauty▶ 13 days

why it worksProblem-solution product demonstration using a voiceover to highlight key benefits and ingredients, targeting users dissatisfied with traditional sunscreens.adapt itStart your video with a clear visual and direct question about a common pain point your product solves. Ensure the visual clearly depicts the problem.

why it worksProblem-solution product demonstration using a voiceover to highlight key benefits and ingredients, targeting users dissatisfied with traditional sunscreens.

adapt itStart your video with a clear visual and direct question about a common pain point your product solves. Ensure the visual clearly depicts the problem.

current pushmetab-roll-voiceoverproblem-agitation

Truly Beauty▶ 13 days

why it worksSensory-driven product demonstration using visual metaphors to convey scent and texture, aiming to create desire for a pleasant-smelling and aesthetically pleasing sunscreen.adapt itFor products with a distinct scent, create a montage of the key scent components (e.g., fruits, spices, flowers) with on-screen text indicating the smell, rather than just stating the scent profile.

why it worksSensory-driven product demonstration using visual metaphors to convey scent and texture, aiming to create desire for a pleasant-smelling and aesthetically pleasing sunscreen.

adapt itFor products with a distinct scent, create a montage of the key scent components (e.g., fruits, spices, flowers) with on-screen text indicating the smell, rather than just stating the scent profile.

current pushmetab-roll-voiceovercuriosity

532 winning video ads.Proven by run-time, not opinions.

532 winning video ads.
Proven by run-time, not opinions.