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the ad library

532 winning video ads.
Proven by run-time, not opinions.

The actual creatives 74 fast-growing companies keep paying for on Meta, LinkedIn and TikTok, some for 1,286+ days straight. Filter by hook, run-time and platform. Every ad links to the full teardown of how that company grows.

23 ads match · showing 12 free

Tower 28 Beauty ad creative
Tower 28 Beauty177 days
why it worksShowcase a single product in a clean, direct manner to highlight its color and branding, aiming to generate interest and recognition.adapt itFor a single product ad, use a clean, high-resolution, centered shot of the product against a neutral background to eliminate distractions and highlight the product's features.

why it worksShowcase a single product in a clean, direct manner to highlight its color and branding, aiming to generate interest and recognition.

adapt itFor a single product ad, use a clean, high-resolution, centered shot of the product against a neutral background to eliminate distractions and highlight the product's features.

proven winnermetaproduct-shotcuriosity
Tower 28 Beauty96 days
why it worksEducational content marketing to build product awareness and establish the product's core benefit by explaining a key ingredient.adapt itStart your video with a direct, intriguing question about a key ingredient or benefit of your product, displayed as on-screen text and spoken aloud.

why it worksEducational content marketing to build product awareness and establish the product's core benefit by explaining a key ingredient.

adapt itStart your video with a direct, intriguing question about a key ingredient or benefit of your product, displayed as on-screen text and spoken aloud.

proven winnermetaugc-talking-headcuriosity
Tower 28 Beauty ad creative
Tower 28 Beauty70 days
why it worksProduct-focused branding and social proof to build trust and inform potential customers about a skin-soothing product.adapt itFeature any relevant certifications or endorsements prominently on your product packaging or in your ad creative to leverage third-party validation.

why it worksProduct-focused branding and social proof to build trust and inform potential customers about a skin-soothing product.

adapt itFeature any relevant certifications or endorsements prominently on your product packaging or in your ad creative to leverage third-party validation.

proven winnermetaproduct-shotcuriosity
Tower 28 Beauty ad creative
Tower 28 Beauty70 days
why it worksProduct-focused visual presentation to introduce the brand and its mascara product to potential customers.adapt itFor physical products, include an open or 'in-use' version alongside closed packaging to demonstrate functionality and texture.

why it worksProduct-focused visual presentation to introduce the brand and its mascara product to potential customers.

adapt itFor physical products, include an open or 'in-use' version alongside closed packaging to demonstrate functionality and texture.

proven winnermetaproduct-shotcuriosity
Tower 28 Beauty ad creative
Tower 28 Beauty46 days
why it worksClean product presentation to highlight brand identity and product simplicity for aesthetic-conscious consumers.adapt itUse a clear, uncluttered product shot with your brand name and key identifiers (like a brand number or slogan) in a high-contrast, bold font directly on the packaging or as an overlay.

why it worksClean product presentation to highlight brand identity and product simplicity for aesthetic-conscious consumers.

adapt itUse a clear, uncluttered product shot with your brand name and key identifiers (like a brand number or slogan) in a high-contrast, bold font directly on the packaging or as an overlay.

current pushmetaproduct-shotcuriosity
Tower 28 Beauty ad creative
Tower 28 Beauty33 days
why it worksIncentivize first-time purchases by offering a free gift with perceived value to convert new customers.adapt itEnsure your brand logo is clearly visible and repeated on products or packaging within the creative.

why it worksIncentivize first-time purchases by offering a free gift with perceived value to convert new customers.

adapt itEnsure your brand logo is clearly visible and repeated on products or packaging within the creative.

current pushmetaproduct-shotcuriosity
Tower 28 Beauty33 days
why it worksProduct demonstration showcasing the capacity of a free gift with purchase to drive sales of Tower 28 products.adapt itFor a physical product, create a short video demonstrating its capacity or key feature by interacting with it in a clear, concise way. For a digital product, show a quick walkthrough of a key feature or benefit.

why it worksProduct demonstration showcasing the capacity of a free gift with purchase to drive sales of Tower 28 products.

adapt itFor a physical product, create a short video demonstrating its capacity or key feature by interacting with it in a clear, concise way. For a digital product, show a quick walkthrough of a key feature or benefit.

current pushmetaproduct-democuriosity
Tower 28 Beauty ad creative
Tower 28 Beauty33 days
why it worksFree gift with purchase to incentivize first-time orders and drive customer acquisition.adapt itOffer a desirable free product with a clear call to action for a first purchase, ensuring the word 'FREE' is highly visible.

why it worksFree gift with purchase to incentivize first-time orders and drive customer acquisition.

adapt itOffer a desirable free product with a clear call to action for a first purchase, ensuring the word 'FREE' is highly visible.

current pushmetaproduct-shotbold-claim
Tower 28 Beauty32 days
why it worksProduct demonstration and free gift promotion to drive purchases and increase perceived value.adapt itShowcase 3-5 key products in a quick, engaging sequence, demonstrating their size and how they fit into the promotional item.

why it worksProduct demonstration and free gift promotion to drive purchases and increase perceived value.

adapt itShowcase 3-5 key products in a quick, engaging sequence, demonstrating their size and how they fit into the promotional item.

current pushmetaproduct-democuriosity
Tower 28 Beauty32 days
why it worksProduct demonstration and offer promotion to drive purchases by showcasing the portability of mini products and incentivizing with a free gift.adapt itFor products designed for portability, create a short video demonstrating how easily they fit into a small bag or can be carried, emphasizing the 'on-the-go' aspect.

why it worksProduct demonstration and offer promotion to drive purchases by showcasing the portability of mini products and incentivizing with a free gift.

adapt itFor products designed for portability, create a short video demonstrating how easily they fit into a small bag or can be carried, emphasizing the 'on-the-go' aspect.

current pushmetaproduct-democuriosity
Tower 28 Beauty ad creative
Tower 28 Beauty26 days
why it worksComparative marketing to highlight generational differences in product messaging and appeal to a broad audience through humor and relatability.adapt itPresent two distinct, contrasting approaches to a product or problem side-by-side, labeling each with a recognizable demographic or style to invite comparison and humor.

why it worksComparative marketing to highlight generational differences in product messaging and appeal to a broad audience through humor and relatability.

adapt itPresent two distinct, contrasting approaches to a product or problem side-by-side, labeling each with a recognizable demographic or style to invite comparison and humor.

current pushmetatext-heavypattern-interrupt
Tower 28 Beauty ad creative
Tower 28 Beauty26 days
why it worksShowcase product variety and real-world application through a visually rich flat lay to drive interest and consideration for Tower 28 lip glosses.adapt itFor beauty products, include multiple images of the product applied to diverse individuals, clearly labeling shades or styles to help potential customers envision themselves using the product.

why it worksShowcase product variety and real-world application through a visually rich flat lay to drive interest and consideration for Tower 28 lip glosses.

adapt itFor beauty products, include multiple images of the product applied to diverse individuals, clearly labeling shades or styles to help potential customers envision themselves using the product.

current pushmetaproduct-shotcuriosity

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