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the ad library

532 winning video ads.
Proven by run-time, not opinions.

The actual creatives 74 fast-growing companies keep paying for on Meta, LinkedIn and TikTok, some for 1,286+ days straight. Filter by hook, run-time and platform. Every ad links to the full teardown of how that company grows.

7 ads match · showing 7 free

Mid-Day Squares ad creative
Mid-Day Squares200 days
why it worksIntroduce a new functional snack with a bold claim and highlight key benefits to drive immediate trial.adapt itUse strong, benefit-driven headlines that declare your product's unique value proposition in the first few words of your ad creative.

why it worksIntroduce a new functional snack with a bold claim and highlight key benefits to drive immediate trial.

adapt itUse strong, benefit-driven headlines that declare your product's unique value proposition in the first few words of your ad creative.

proven winnermetaproduct-shotbold-claim
Mid-Day Squares ad creative
Mid-Day Squares42 days
why it worksBenefit-driven problem/solution framing with sensory appeal to position a snack bar as a superior, healthier alternative to a classic comfort food.adapt itStart your ad with a surprising reframe of a familiar product or experience, immediately followed by a benefit that taps into positive past emotions.

why it worksBenefit-driven problem/solution framing with sensory appeal to position a snack bar as a superior, healthier alternative to a classic comfort food.

adapt itStart your ad with a surprising reframe of a familiar product or experience, immediately followed by a benefit that taps into positive past emotions.

testingmetatext-heavybold-claim
Mid-Day Squares ad creative
Mid-Day Squares40 days
why it worksPosition a snack product as a convenient and guilt-free alternative to a classic comfort food, targeting busy professionals.adapt itIdentify a common desire or 'guilty pleasure' related to your product, and frame your product as the acceptable, convenient solution using a direct, permission-giving headline.

why it worksPosition a snack product as a convenient and guilt-free alternative to a classic comfort food, targeting busy professionals.

adapt itIdentify a common desire or 'guilty pleasure' related to your product, and frame your product as the acceptable, convenient solution using a direct, permission-giving headline.

testingmetatext-heavybold-claim
Mid-Day Squares ad creative
Mid-Day Squares30 days
why it worksThis creative uses a direct product shot with a bold claim and benefit-driven text to position a snack as a smarter, convenient alternative to a classic comfort food.adapt itIdentify a core, familiar aspect of your product category and present it with a surprising, counter-intuitive twist in your main headline to immediately grab attention.

why it worksThis creative uses a direct product shot with a bold claim and benefit-driven text to position a snack as a smarter, convenient alternative to a classic comfort food.

adapt itIdentify a core, familiar aspect of your product category and present it with a surprising, counter-intuitive twist in your main headline to immediately grab attention.

testingmetaproduct-shotbold-claim
Mid-Day Squares ad creative
Mid-Day Squares27 days
why it worksLeverage social proof through a large consumption statistic to drive product desirability and sales.adapt itIdentify your most impressive usage or sales statistic and feature it as the central, largest text element in your ad creative, ensuring it's quantifiable and recent.

why it worksLeverage social proof through a large consumption statistic to drive product desirability and sales.

adapt itIdentify your most impressive usage or sales statistic and feature it as the central, largest text element in your ad creative, ensuring it's quantifiable and recent.

testingmetatext-heavybold-claim
Mid-Day Squares ad creative
Mid-Day Squares13 days
why it worksDirect product benefit communication via packaging to attract health-conscious consumers looking for specific dietary features.adapt itEnsure your product packaging or initial ad frame clearly highlights 1-2 most compelling nutritional or functional benefits in large, readable text.

why it worksDirect product benefit communication via packaging to attract health-conscious consumers looking for specific dietary features.

adapt itEnsure your product packaging or initial ad frame clearly highlights 1-2 most compelling nutritional or functional benefits in large, readable text.

testingmetaproduct-shotbold-claim
Mid-Day Squares ad creative
Mid-Day Squares9 days
why it worksSocial proof through a large consumption metric to build trust and encourage trial among potential customers.adapt itIdentify your strongest social proof metric (e.g., units sold, positive reviews, active users) and display it as a large, central text overlay in your creative, using contrasting colors for maximum visibility.

why it worksSocial proof through a large consumption metric to build trust and encourage trial among potential customers.

adapt itIdentify your strongest social proof metric (e.g., units sold, positive reviews, active users) and display it as a large, central text overlay in your creative, using contrasting colors for maximum visibility.

testingmetatext-heavybold-claim