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the ad library

532 winning video ads.
Proven by run-time, not opinions.

The actual creatives 74 fast-growing companies keep paying for on Meta, LinkedIn and TikTok, some for 1,286+ days straight. Filter by hook, run-time and platform. Every ad links to the full teardown of how that company grows.

platformall
allmetalinkedintiktok
stageany
anyproven · 60d+fresh tests
run-timeany run-time
any run-time30+ days90+ days1+ year
statusany
anyrunning nowstopped
mediavideo
videoimageall
marketany
anySaaSDTC / ecom
companyLMNT
anyAct+AcreAngel MatchAnua USBloom NutritionBushbalmButtah SkinCarawayChompsClayClineCometlyComfrtComposioCrown AffairDavid ProteinDeelDiviDreamdataElevenLabsGammaGoodlesGoodShipGranolaGrazaGroundcoverGrunsGumloopHairstoryHeyGenHiggsfieldHiyoImage SkincareIndexsyKestraKibuLiinksLiquid DeathLMNTLocalRank.soLovableMaelove SkincareMEDICUBE USMercuryMid-Day SquaresMoon Juicen8nNeededOlipopOpenObservePermitFlowPerplexityPhotoroomPrimally PureQuinceRampRankAIReplitRunwareRunwaySpacegoodsSpeakSulwhasooSunoSynthesiaTailorThe Farmer's DogTopicalsTower 28 BeautyTrue ClassicTruly BeautyVapiVegamourVid.AIWellbel
formatany
anytext-heavyproduct-shotugc-talking-headtext-overlay-montagelifestyleb-roll-voiceoverinfographicproduct-demofounder-to-camera
emotionaspiration
anycuriosityaspirationefficiencyhopefrustrationrelieftrustdesireempowerment
hookcuriosity
anycuriositybold-claimproblem-agitationrelatable-problemsocial-proofpattern-interruptscarcity

7 ads match · showing 7 free

LMNT▶ 180 days
why it worksThis creative uses a 'day-in-the-life' testimonial format to demonstrate product integration into a fitness routine and highlight its benefits, aiming to build brand trust and drive product adoption.adapt itFilm a user (or yourself) naturally incorporating your product into a relevant daily activity, showing the 'how' and 'when' of usage, not just the 'what'.

why it worksThis creative uses a 'day-in-the-life' testimonial format to demonstrate product integration into a fitness routine and highlight its benefits, aiming to build brand trust and drive product adoption.

adapt itFilm a user (or yourself) naturally incorporating your product into a relevant daily activity, showing the 'how' and 'when' of usage, not just the 'what'.

proven winnermetab-roll-voiceovercuriosity
LMNT▶ 179 days
why it worksThis creative uses a testimonial from a competitive cyclist to establish product efficacy and relatability, aiming to drive product adoption among endurance athletes.adapt itIdentify a common pain point for your target audience and have a credible individual (ideally a user) articulate it clearly and concisely in the ad's mid-section.

why it worksThis creative uses a testimonial from a competitive cyclist to establish product efficacy and relatability, aiming to drive product adoption among endurance athletes.

adapt itIdentify a common pain point for your target audience and have a credible individual (ideally a user) articulate it clearly and concisely in the ad's mid-section.

proven winnermetab-roll-voiceovercuriosity
LMNT▶ 34 days
why it worksProduct demonstration and lifestyle association to build brand recognition and appeal to an active, health-conscious audience.adapt itOverlay your product's two most compelling benefits as on-screen text within the first 6 seconds of your video, ensuring they are legible and concise.

why it worksProduct demonstration and lifestyle association to build brand recognition and appeal to an active, health-conscious audience.

adapt itOverlay your product's two most compelling benefits as on-screen text within the first 6 seconds of your video, ensuring they are legible and concise.

testingmetab-roll-voiceovercuriosity
LMNT▶ 32 days
why it worksProduct demonstration and benefit-led messaging to educate active consumers on the unique selling points of an electrolyte drink.adapt itIdentify a counter-intuitive or surprising benefit of your product and display it as large, bold on-screen text within the first 3 seconds of your video.

why it worksProduct demonstration and benefit-led messaging to educate active consumers on the unique selling points of an electrolyte drink.

adapt itIdentify a counter-intuitive or surprising benefit of your product and display it as large, bold on-screen text within the first 3 seconds of your video.

testingmetab-roll-voiceovercuriosity
LMNT▶ 30 days
why it worksProduct feature highlight with aspirational lifestyle imagery to attract health-conscious and active consumers.adapt itIdentify a common misconception or a unique, surprising benefit of your product and use it as prominent on-screen text in the first few seconds of your ad.

why it worksProduct feature highlight with aspirational lifestyle imagery to attract health-conscious and active consumers.

adapt itIdentify a common misconception or a unique, surprising benefit of your product and use it as prominent on-screen text in the first few seconds of your ad.

testingmetab-roll-voiceovercuriosity
LMNT▶ 30 days
why it worksProduct demonstration with benefit-driven text overlays to educate and attract active, health-conscious consumers.adapt itLead with a clear, concise benefit as on-screen text in the first 3 seconds, then immediately follow with visual evidence or specific data supporting that benefit.

why it worksProduct demonstration with benefit-driven text overlays to educate and attract active, health-conscious consumers.

adapt itLead with a clear, concise benefit as on-screen text in the first 3 seconds, then immediately follow with visual evidence or specific data supporting that benefit.

testingmetab-roll-voiceovercuriosity
LMNT▶ 18 days
why it worksThis creative uses a product demonstration and lifestyle imagery to highlight key product benefits and associate the brand with an active, healthy lifestyle, aiming to build brand awareness and desire.adapt itIdentify the top 2-3 most compelling benefits of your product and display them as large, clear on-screen text within the first 10 seconds of your video.

why it worksThis creative uses a product demonstration and lifestyle imagery to highlight key product benefits and associate the brand with an active, healthy lifestyle, aiming to build brand awareness and desire.

adapt itIdentify the top 2-3 most compelling benefits of your product and display them as large, clear on-screen text within the first 10 seconds of your video.

testingmetab-roll-voiceovercuriosity