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the ad library

532 winning video ads.
Proven by run-time, not opinions.

The actual creatives 74 fast-growing companies keep paying for on Meta, LinkedIn and TikTok, some for 1,286+ days straight. Filter by hook, run-time and platform. Every ad links to the full teardown of how that company grows.

8 ads match · showing 8 free

David Protein107 days
why it worksProblem-solution demonstration with product features and a bulk purchase incentive to drive sales for a protein bar.adapt itStart your ad by clearly stating a common pain point or goal of your target audience, using language that resonates directly with them.

why it worksProblem-solution demonstration with product features and a bulk purchase incentive to drive sales for a protein bar.

adapt itStart your ad by clearly stating a common pain point or goal of your target audience, using language that resonates directly with them.

proven winnermetaugc-talking-headproblem-agitation
David Protein107 days
why it worksUGC testimonial with product feature highlight and a direct call to action to drive sales through a promotional offer.adapt itStart your ad with a confident, personal statement about how your product exceeded expectations, creating immediate intrigue.

why it worksUGC testimonial with product feature highlight and a direct call to action to drive sales through a promotional offer.

adapt itStart your ad with a confident, personal statement about how your product exceeded expectations, creating immediate intrigue.

proven winnermetaugc-talking-headbold-claim
David Protein105 days
why it worksUGC product review highlighting taste and nutritional benefits to drive direct sales.adapt itHave a user describe the most appealing sensory aspects of your product in detail, using evocative language, within the first 15 seconds of the video.

why it worksUGC product review highlighting taste and nutritional benefits to drive direct sales.

adapt itHave a user describe the most appealing sensory aspects of your product in detail, using evocative language, within the first 15 seconds of the video.

proven winnermetaugc-talking-headcuriosity
David Protein102 days
why it worksUGC testimonial demonstrating product enjoyment and highlighting key nutritional benefits to drive direct sales.adapt itStart your video with a close-up of someone visibly and audibly enjoying your product, using an exaggerated positive reaction.

why it worksUGC testimonial demonstrating product enjoyment and highlighting key nutritional benefits to drive direct sales.

adapt itStart your video with a close-up of someone visibly and audibly enjoying your product, using an exaggerated positive reaction.

proven winnermetaugc-talking-headcuriosity
David Protein100 days
why it worksUGC testimonial with product benefits and a limited-time offer to drive direct sales.adapt itIn the first 6 seconds of your video, clearly state 2-3 quantifiable benefits of your product using on-screen text and spoken audio.

why it worksUGC testimonial with product benefits and a limited-time offer to drive direct sales.

adapt itIn the first 6 seconds of your video, clearly state 2-3 quantifiable benefits of your product using on-screen text and spoken audio.

proven winnermetaugc-talking-headbold-claim
David Protein100 days
why it worksUGC product endorsement + feature highlighting to drive brand awareness and consideration for a specific protein bar.adapt itShowcase your product in an unexpected or abundant way in the first few seconds to pique viewer interest, then immediately reveal the product itself.

why it worksUGC product endorsement + feature highlighting to drive brand awareness and consideration for a specific protein bar.

adapt itShowcase your product in an unexpected or abundant way in the first few seconds to pique viewer interest, then immediately reveal the product itself.

proven winnermetaugc-talking-headcuriosity
David Protein21 days
why it worksThis creative uses a nutrition coach's testimonial to highlight the superior protein-to-calorie ratio of the product, aiming to convert health-conscious consumers by emphasizing efficiency and taste.adapt itIf you have an expert or credentialed individual endorsing your product, feature their title prominently and early in the creative to establish credibility.

why it worksThis creative uses a nutrition coach's testimonial to highlight the superior protein-to-calorie ratio of the product, aiming to convert health-conscious consumers by emphasizing efficiency and taste.

adapt itIf you have an expert or credentialed individual endorsing your product, feature their title prominently and early in the creative to establish credibility.

testingmetaugc-talking-headcuriosity
David Protein20 days
why it worksUGC testimonial with a detailed nutritional breakdown and a direct call to action to convert health-conscious consumers.adapt itIdentify a common pain point in your product category, quantify it with typical market numbers, then immediately present your product's superior, quantified solution. Clearly state your expertise if applicable.

why it worksUGC testimonial with a detailed nutritional breakdown and a direct call to action to convert health-conscious consumers.

adapt itIdentify a common pain point in your product category, quantify it with typical market numbers, then immediately present your product's superior, quantified solution. Clearly state your expertise if applicable.

testingmetaugc-talking-headcuriosity