532 winning video ads.
Proven by run-time, not opinions.

why it worksBuild trust and appeal to mothers by highlighting product safety and natural ingredients, aiming to drive purchases of a baby care kit.

adapt itLead with a clear, concise statement that directly addresses and validates your target audience's perspective or experience in the first visible text.

why it worksProblem-agitation-solution narrative using a list of failed attempts to build credibility for a new, unnamed solution to investor list building.

adapt itList 3-5 specific, quantifiable failures or wasted expenses related to your target audience's problem, including the cost and the negative outcome, using strikethrough text.

why it worksProblem-agitation-solution narrative using a list of past failures to highlight the value of a new, unspecified 'better way' for building an investor list.

adapt itCreate a list of 3-5 common, expensive, and ineffective solutions your target audience has likely tried for a specific problem your product solves. Include specific (even if approximate) costs and negative outcomes.

why it worksRelatable problem-solution framing to position an energy drink as a necessary aid for the challenges of parenting, aiming to drive product consideration.

adapt itIdentify a core, widely-felt struggle of your target audience and state it as a bold, prominent headline in your ad creative.