532 winning video ads.
Proven by run-time, not opinions.

why it worksProblem-solution framing with feature highlighting to attract HR professionals seeking an integrated platform for global team management.

adapt itIdentify the primary pain point your target audience experiences and state your solution as a direct answer to that pain point in a prominent, easy-to-read text overlay.

why it worksProblem-solution framing using a relatable aspirational image to attract global company leaders seeking operational efficiency.

adapt itShow a 'before' (implied or actual struggle) and an 'after' (your product's solution leading to ease/success) in a single frame, making the 'after' visually appealing and distinct.

why it worksProblem-solution framing using a relatable aspirational image to attract decision-makers in global companies seeking operational efficiency.

adapt itShow your target audience in an aspirational, relaxed state that contrasts with their current pain point, implying your product enables this desired outcome.

why it worksProblem-solution framing with aspirational imagery to attract global business leaders seeking operational efficiency.

adapt itShowcase your product enabling an aspirational outcome that contrasts sharply with a common pain point. Use a visually distinct element (e.g., a brightly colored prop) to highlight the desired state.

why it worksProblem-solution framing using a relatable visual metaphor to position the brand as a solution for operational complexity in global companies.

adapt itUse a visual that starkly contrasts the typical pain point of your target audience with the desired outcome your product provides. For example, if your product solves financial stress, show someone relaxed and smiling while managing finances.

why it worksThis creative uses a problem-solution framing with a relatable scenario to highlight the value proposition of 24/7 IT support.

adapt itIdentify the primary pain point your product solves and state the solution clearly and concisely in the main headline of your ad creative.

why it worksPositioning the product as a superior learning solution beyond a typical app to attract users seeking effective language acquisition.

adapt itClearly state what your product is NOT, then immediately follow with what it IS, emphasizing a key differentiator in the first 5 words of your ad copy.

why it worksThis creative uses a bold claim and social proof to position the app as a superior solution for language learning, aiming to acquire new users.

adapt itIdentify a key frustration your target audience experiences with existing solutions and state directly how your product addresses it as the primary on-screen text in your ad's opening.

why it worksProblem-solution framing to position Speak as an alternative to traditional or recreational activities for language acquisition.

adapt itIdentify two common, time-consuming activities your target audience engages in that are tangential to your product's benefit. Create a headline that says 'Stop [Activity 1]. Stop [Activity 2]. Start [Your Product's Core Benefit].'

why it worksProblem-solution demonstration using a relatable content creation bottleneck to position HeyGen as an efficient, daily content production tool.

adapt itStart your ad with a direct, concise statement of a common problem your target audience faces, presented in a visually engaging way (e.g., a chat bubble, a headline). Make sure the problem is specific and widely recognized within your niche.

why it worksProblem-solution framing with a visual of relief and a clear value proposition to attract businesses seeking simplified global payroll.

adapt itShow a person experiencing the positive outcome of your product/service, clearly linking their emotional state to the problem your product solves. Use on-screen text to explicitly state the problem's resolution.

why it worksAspirational branding combined with clear value proposition to attract businesses seeking global talent solutions.

adapt itUse a bold, aspirational headline that speaks to a desired future state for your customer, paired with visually striking, slightly surreal imagery that evokes that feeling.