532 winning video ads.
Proven by run-time, not opinions.

why it worksProblem-agitation-solution narrative using a list of failed attempts to build credibility for a new, unnamed solution to investor list building.

adapt itList 3-5 specific, quantifiable failures or wasted expenses related to your target audience's problem, including the cost and the negative outcome, using strikethrough text.

why it worksProblem-agitation-solution narrative using a list of past failures to highlight the value of a new, unspecified 'better way' for building an investor list.

adapt itCreate a list of 3-5 common, expensive, and ineffective solutions your target audience has likely tried for a specific problem your product solves. Include specific (even if approximate) costs and negative outcomes.

why it worksProblem-agitation to highlight the overwhelming demands of modern content creation for client acquisition, positioning a solution provider (Hey Gen) as the answer.

adapt itIdentify a common, unspoken pain point in your target audience's professional life and state it directly and prominently as the main headline of your creative.

why it worksProblem-agitation-solution to convert product managers struggling with image editing at scale.

adapt itIdentify the single biggest, most frustrating pain point your target audience experiences daily and present it as a direct quote from a peer in your ad creative.

why it worksProblem-solution demonstration with social proof and ease-of-use emphasis to drive free trial sign-ups for an AI video platform.

adapt itStart your ad by visually and verbally articulating a common, painful problem your target audience faces, ideally with a relatable visual that symbolizes the issue.

why it worksProblem-solution framing to introduce a note-taking or meeting summary tool, aiming to acquire users who struggle with meeting recall.

adapt itStart your ad with a direct, specific question that highlights a common, frustrating problem your target audience faces, using language they would use.

why it worksProblem-solution demonstration with social proof to drive free trial sign-ups for video localization software.

adapt itStart your ad by visually and audibly dramatizing the core problem your product solves, using a relatable character and clear on-screen text to articulate the pain points.

why it worksProblem-solution narrative using a conversational interview format to position 'Speak' as the key to professional communication clarity and career advancement.

adapt itStart your ad by articulating a common, specific pain point your target audience experiences, using a conversational tone to make it feel like a shared experience.

why it worksProblem-agitation with a negative testimonial to highlight a common industry pain point and position the product as the solution.

adapt itIdentify a core, time-consuming problem your target audience faces daily. Create a static ad with a direct quote from a fictional (or real, if available) persona in that role, articulating this exact pain point as the primary on-screen text.

why it worksProblem-solution demonstration with social proof to acquire new users for a video dubbing AI tool.

adapt itStart your ad by vividly portraying a common pain point your target audience experiences, using strong emotional language and visuals to amplify the frustration.

why it worksProblem-solution narrative with a testimonial structure to position 'Speak' as the key to clear communication and career advancement for non-native English speakers.

adapt itStart your creative by directly stating a common, often unaddressed, pain point of your target audience, using their own internal monologue or a common external comment they receive.