the ad library

532 winning video ads.
Proven by run-time, not opinions.

The actual creatives 74 fast-growing companies keep paying for on Meta, LinkedIn and TikTok, some for 1,286+ days straight. Filter by hook, run-time and platform. Every ad links to the full teardown of how that company grows.

platformall

all meta linkedin tiktok

stageany

any proven · 60d+fresh tests

run-timeany run-time

any run-time 30+ days 90+ days 1+ year

statusany

any running now stopped

mediaimage

video image all

marketany

any SaaS DTC / ecom

companyWellbel

formattext-heavy

any text-heavy product-shot ugc-talking-head text-overlay-montage lifestyle b-roll-voiceover infographic product-demo founder-to-camera

emotionany

any curiosity aspiration efficiency hope frustration relief trust desire empowerment

hookany

any curiosity bold-claim problem-agitation relatable-problem social-proof pattern-interrupt scarcity

2 ads match · showing 2 free

Wellbel▶ 0 days

why it worksDirect-response value proposition to justify a premium price point and differentiate from cheaper alternatives, aiming to convert skeptical but quality-seeking customers.adapt itLead with a bold, unexpected claim about your product's perceived negative attribute (e.g., 'It's not easy to use' or 'It takes time to see results') to create immediate curiosity.

why it worksDirect-response value proposition to justify a premium price point and differentiate from cheaper alternatives, aiming to convert skeptical but quality-seeking customers.

adapt itLead with a bold, unexpected claim about your product's perceived negative attribute (e.g., 'It's not easy to use' or 'It takes time to see results') to create immediate curiosity.

current pushmetatext-heavybold-claim

Wellbel▶ 0 days

why it worksProblem-solution framing with scientific backing to address age-related concerns and position a dietary supplement as the solution.adapt itIdentify a niche, unspoken problem your target audience faces and use it as the primary headline for your ad creative, framing your product as the counter-solution.

why it worksProblem-solution framing with scientific backing to address age-related concerns and position a dietary supplement as the solution.

adapt itIdentify a niche, unspoken problem your target audience faces and use it as the primary headline for your ad creative, framing your product as the counter-solution.

testingmetatext-heavyproblem-agitation

532 winning video ads.Proven by run-time, not opinions.

532 winning video ads.
Proven by run-time, not opinions.