the ad library

532 winning video ads.
Proven by run-time, not opinions.

The actual creatives 74 fast-growing companies keep paying for on Meta, LinkedIn and TikTok, some for 1,286+ days straight. Filter by hook, run-time and platform. Every ad links to the full teardown of how that company grows.

platformall

all meta linkedin tiktok

stageany

any proven · 60d+fresh tests

run-timeany run-time

any run-time 30+ days 90+ days 1+ year

statusany

any running now stopped

mediaall

video image all

marketany

any SaaS DTC / ecom

companyTrue Classic

formatany

any text-heavy product-shot ugc-talking-head text-overlay-montage lifestyle b-roll-voiceover infographic product-demo founder-to-camera

emotionaspiration

any curiosity aspiration efficiency hope frustration relief trust desire empowerment

hookany

any curiosity bold-claim problem-agitation relatable-problem social-proof pattern-interrupt scarcity

2 ads match · showing 2 free

True Classic▶ 25 days

why it worksThis creative uses a pattern interrupt hook followed by aspirational lifestyle imagery to build brand association and desirability for a 'classic' aesthetic.adapt itStart your ad with an unrelated, visually intriguing clip (3 seconds max) and an on-screen text overlay that poses a question or makes a mysterious statement to pique viewer interest.

why it worksThis creative uses a pattern interrupt hook followed by aspirational lifestyle imagery to build brand association and desirability for a 'classic' aesthetic.

adapt itStart your ad with an unrelated, visually intriguing clip (3 seconds max) and an on-screen text overlay that poses a question or makes a mysterious statement to pique viewer interest.

testingmetatext-overlay-montagecuriosity

True Classic▶ 24 days

why it worksShowcasing a product in a simple, direct lifestyle shot to highlight its wearability and appeal to a broad male demographic.adapt itFor product shots featuring models, ensure the model makes direct eye contact with the camera to establish a connection with the viewer.

why it worksShowcasing a product in a simple, direct lifestyle shot to highlight its wearability and appeal to a broad male demographic.

adapt itFor product shots featuring models, ensure the model makes direct eye contact with the camera to establish a connection with the viewer.

testingmetalifestyle

532 winning video ads.Proven by run-time, not opinions.

532 winning video ads.
Proven by run-time, not opinions.