532 winning video ads.
Proven by run-time, not opinions.

why it worksProblem-solution framework combined with social proof and a limited-time offer to drive sign-ups for a corporate expense management platform.

adapt itStart your ad by clearly stating a specific, common problem your target audience faces, using vivid language to agitate that pain point before introducing your solution.

why it worksFounder-led thought leadership to establish a unique value proposition for a corporate card by focusing on cost savings over traditional rewards.

adapt itStart your ad by challenging a widely accepted but flawed assumption in your industry, then immediately pivot to what customers actually want, creating a 'we understand you' moment.

why it worksProblem-solution framing to position Ramp as a financially beneficial alternative to traditional corporate cards, aiming to attract businesses looking to save money.

adapt itIdentify the primary financial pain point your target audience experiences with existing solutions and state it clearly as the opening text or spoken line in your ad.

why it worksProblem-solution comparison to position Ramp as a modern, efficient alternative to traditional banking software.

adapt itCreate a split-screen or before-and-after visual that clearly contrasts the pain point of your target audience with the ideal solution your product offers, using explicit text labels for each side.

why it worksProblem-solution contrast to position Ramp as the superior, integrated platform for financial operations, aiming to convert users frustrated with fragmented systems.

adapt itCreate a clear split-screen or side-by-side comparison in your ad's opening, explicitly stating the common problem on one side and your consolidated solution on the other, using concise, high-contrast text.

why it worksProblem-solution demonstration using a simplified visual to explain automated cash management for businesses, aiming to attract users seeking efficiency.

adapt itStart your ad with a clear, concise statement of the specific pain point your target audience experiences, using their language.

why it worksProblem-solution demonstration using an infographic to illustrate how automated cash management simplifies financial operations.

adapt itStart your ad with a clear, concise problem statement that directly addresses a common frustration of your target audience, using on-screen text.

why it worksProblem-agitation with a clear solution offer to drive clicks from nonprofit finance teams concerned about new audit rules.

adapt itIdentify a recent, significant change in your industry or a common pain point that has recently intensified, and use it as the primary headline to grab attention.