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the ad library

532 winning video ads.
Proven by run-time, not opinions.

The actual creatives 74 fast-growing companies keep paying for on Meta, LinkedIn and TikTok, some for 1,286+ days straight. Filter by hook, run-time and platform. Every ad links to the full teardown of how that company grows.

platformall
allmetalinkedintiktok
stagefresh tests
anyproven · 60d+fresh tests
run-timeany run-time
any run-time30+ days90+ days1+ year
statusany
anyrunning nowstopped
mediaall
videoimageall
marketany
anySaaSDTC / ecom
companyPrimally Pure
anyAct+AcreAngel MatchAnua USBloom NutritionBushbalmButtah SkinCarawayChompsClayClineCometlyComfrtComposioCrown AffairDavid ProteinDeelDiviDreamdataElevenLabsGammaGoodlesGoodShipGranolaGrazaGroundcoverGrunsGumloopHairstoryHeyGenHiggsfieldHiyoImage SkincareIndexsyKestraKibuLiinksLiquid DeathLMNTLocalRank.soLovableMaelove SkincareMEDICUBE USMercuryMid-Day SquaresMoon Juicen8nNeededOlipopOpenObservePermitFlowPerplexityPhotoroomPrimally PureQuinceRampRankAIReplitRunwareRunwaySpacegoodsSpeakSulwhasooSunoSynthesiaTailorThe Farmer's DogTopicalsTower 28 BeautyTrue ClassicTruly BeautyVapiVegamourVid.AIWellbel
formatany
anytext-heavyproduct-shotugc-talking-headtext-overlay-montagelifestyleb-roll-voiceoverinfographicproduct-demofounder-to-camera
emotionany
anycuriosityaspirationefficiencyhopefrustrationrelieftrustdesireempowerment
hookany
anycuriositybold-claimproblem-agitationrelatable-problemsocial-proofpattern-interruptscarcity

7 ads match · showing 7 free

Primally Pure ad creative
Primally Pure▶ 7 days
why it worksIncentivize immediate purchase with a free product offer tied to a minimum spend to increase average order value.adapt itPlace the word 'FREE' in large, contrasting text at the top of your ad creative to immediately signal value and capture attention.

why it worksIncentivize immediate purchase with a free product offer tied to a minimum spend to increase average order value.

adapt itPlace the word 'FREE' in large, contrasting text at the top of your ad creative to immediately signal value and capture attention.

testingmetaproduct-shotbold-claim
Primally Pure ad creative
Primally Pure▶ 7 days
why it worksPromote a free product incentive to drive purchases over a specific threshold and increase average order value.adapt itFeature your strongest free gift offer prominently as the headline of your ad creative, clearly stating the product and the minimum purchase required.

why it worksPromote a free product incentive to drive purchases over a specific threshold and increase average order value.

adapt itFeature your strongest free gift offer prominently as the headline of your ad creative, clearly stating the product and the minimum purchase required.

testingmetaproduct-shotbold-claim
Primally Pure ad creative
Primally Pure▶ 5 days
why it worksLeverage social proof and product demonstration to build trust and highlight the versatility of a beauty product.adapt itInclude a clear, specific percentage from a customer survey or testimonial as on-screen text to demonstrate broad satisfaction with a key product benefit.

why it worksLeverage social proof and product demonstration to build trust and highlight the versatility of a beauty product.

adapt itInclude a clear, specific percentage from a customer survey or testimonial as on-screen text to demonstrate broad satisfaction with a key product benefit.

testingmetalifestylecuriosity
Primally Pure▶ 4 days
why it worksThis creative uses a personal product review and demo to build trust and showcase the natural, nourishing benefits of Primally Pure's skincare makeup products, aiming to drive purchases for summer.adapt itStart your ad by sharing a personal, relatable problem or need that your product addresses, and briefly mention prior positive experiences with the brand to establish trust.

why it worksThis creative uses a personal product review and demo to build trust and showcase the natural, nourishing benefits of Primally Pure's skincare makeup products, aiming to drive purchases for summer.

adapt itStart your ad by sharing a personal, relatable problem or need that your product addresses, and briefly mention prior positive experiences with the brand to establish trust.

testingmetaugc-talking-headcuriosity
Primally Pure▶ 4 days
why it worksEducate the audience about the benefits of a unique, natural ingredient (beef tallow) in a beauty product, demonstrate its application and seamless blend, and highlight its suitability for sensitive skin to build trust and drive product adoption.adapt itIdentify the most unique or surprising ingredient/feature of your product and feature it as on-screen text or spoken word within the first 3 seconds to create a strong hook.

why it worksEducate the audience about the benefits of a unique, natural ingredient (beef tallow) in a beauty product, demonstrate its application and seamless blend, and highlight its suitability for sensitive skin to build trust and drive product adoption.

adapt itIdentify the most unique or surprising ingredient/feature of your product and feature it as on-screen text or spoken word within the first 3 seconds to create a strong hook.

testingmetaugc-talking-headcuriosity
Primally Pure ad creative
Primally Pure▶ 4 days
why it worksValue proposition and price anchoring to highlight a multi-functional product bundle at a discounted price.adapt itStart your ad with a clear, concise headline that promises a significant benefit of simplification or efficiency for your target audience.

why it worksValue proposition and price anchoring to highlight a multi-functional product bundle at a discounted price.

adapt itStart your ad with a clear, concise headline that promises a significant benefit of simplification or efficiency for your target audience.

testingmetaproduct-shotbold-claim
Primally Pure▶ 4 days
why it worksUGC product demo with personal endorsement to build trust and showcase product benefits for a health-conscious beauty audience.adapt itHave a creator share their personal journey or problem that led them to your product, emphasizing shared values with the target audience.

why it worksUGC product demo with personal endorsement to build trust and showcase product benefits for a health-conscious beauty audience.

adapt itHave a creator share their personal journey or problem that led them to your product, emphasizing shared values with the target audience.

testingmetaugc-talking-headcuriosity