532 winning video ads.
Proven by run-time, not opinions.

why it worksContent promotion to drive traffic to an article discussing the integration of AI and human intelligence in global work, positioning Deel as a thought leader.

adapt itAlways include your brand logo clearly at the top of content promotion creatives. Directly state the content type (e.g., 'New Article', 'Case Study') to set expectations.

why it worksDirect response ad using a clear value proposition and call to action to generate leads for a global payroll solution.

adapt itIdentify the single biggest pain point your product solves and state the simplified solution as your main headline in large, readable font.

why it worksProblem-agitation-solution to convert businesses struggling with international team management into Deel users.

adapt itIdentify a specific, common pain point your target audience faces and phrase it as a direct question in your ad's main text to immediately resonate with their experience.

why it worksTo attract businesses managing freelancers by highlighting a solution for streamlining onboarding and payments, aiming to drive clicks for more information.

adapt itIdentify the primary pain point your target audience faces and present your product/service as the direct, concise solution in your main headline.

why it worksProblem-solution framing with feature highlighting to attract HR professionals seeking an integrated platform for global team management.

adapt itIdentify the primary pain point your target audience experiences and state your solution as a direct answer to that pain point in a prominent, easy-to-read text overlay.

why it worksLead generation through offering a free, valuable resource (checklist template) to attract HR professionals and business owners.

adapt itEnsure your brand logo is clearly visible and immediately followed by a specific, high-value offer that solves a common problem for your target audience.

why it worksLead generation for B2B services by offering a free guide on international business scaling to attract relevant prospects.

adapt itClearly state the specific problem your free resource solves for your target audience in the ad's main headline.

why it worksContent marketing to attract Australian enterprise decision-makers interested in payroll solutions by offering valuable information.

adapt itCreate a headline that directly addresses a future challenge or opportunity for a specific target audience, using keywords relevant to their industry or location.

why it worksProblem-solution framing with social proof to attract businesses looking for a global HR platform.

adapt itIf your product serves a global audience, visually represent diverse users or locations prominently in the first 3 seconds of your creative. Use clear, concise status indicators that imply activity and success.

why it worksProblem-solution framing using a relatable aspirational image to attract global company leaders seeking operational efficiency.

adapt itShow a 'before' (implied or actual struggle) and an 'after' (your product's solution leading to ease/success) in a single frame, making the 'after' visually appealing and distinct.

why it worksProblem-solution framing using a relatable aspirational image to attract decision-makers in global companies seeking operational efficiency.

adapt itShow your target audience in an aspirational, relaxed state that contrasts with their current pain point, implying your product enables this desired outcome.

why it worksProblem-solution framing with aspirational imagery to attract global business leaders seeking operational efficiency.

adapt itShowcase your product enabling an aspirational outcome that contrasts sharply with a common pain point. Use a visually distinct element (e.g., a brightly colored prop) to highlight the desired state.