the ad library

532 winning video ads.
Proven by run-time, not opinions.

The actual creatives 74 fast-growing companies keep paying for on Meta, LinkedIn and TikTok, some for 1,286+ days straight. Filter by hook, run-time and platform. Every ad links to the full teardown of how that company grows.

platformall

all meta linkedin tiktok

stageany

any proven · 60d+fresh tests

run-timeany run-time

any run-time 30+ days 90+ days 1+ year

statusany

any running now stopped

mediaall

video image all

marketany

any SaaS DTC / ecom

companyCaraway

formatany

any text-heavy product-shot ugc-talking-head text-overlay-montage lifestyle b-roll-voiceover infographic product-demo founder-to-camera

emotionany

any curiosity aspiration efficiency hope frustration relief trust desire empowerment

hookproblem-agitation

any curiosity bold-claim problem-agitation relatable-problem social-proof pattern-interrupt scarcity

1 ads match · showing 1 free

Caraway▶ 6 days

why it worksEducate the audience about a hidden health concern (microplastics in cutting boards) and position the product as a safe solution to alleviate that concern.adapt itStart your ad with a direct, thought-provoking question about a common, seemingly innocuous item related to your product, followed by text that hints at a hidden problem or benefit, to immediately engage the viewer's curiosity and concern.

why it worksEducate the audience about a hidden health concern (microplastics in cutting boards) and position the product as a safe solution to alleviate that concern.

adapt itStart your ad with a direct, thought-provoking question about a common, seemingly innocuous item related to your product, followed by text that hints at a hidden problem or benefit, to immediately engage the viewer's curiosity and concern.

testingmetatext-heavyproblem-agitation

532 winning video ads.Proven by run-time, not opinions.

532 winning video ads.
Proven by run-time, not opinions.