Submagic's ads: what they run and why it works

why it worksA creator confesses to quitting manual editing entirely, then backs it with a specific output number, aimed at high-volume Reels/Shorts creators weighing automation.

adapt itOpen with a flat 'I stopped doing X' confession from a real user, then overlay the specific volume number that confession made possible.

why it worksCompresses a before/after pitch into one static frame using strikethrough text, aimed at scroll traffic that won't watch a full video demo.

adapt itUse strikethrough on the old-way clause of a two-line before/after statement in a static image instead of a video demo.

why it worksOpens by instructing editors not to use Submagic, then resolves the contradiction by revealing AI removes the tedious editing work.

adapt itOpen with a flat instruction not to use your own product, then use the body copy to explain the ironic reason why.

why it worksPairs a first-person time complaint with a struck-through fix so editors see their own problem crossed out before the pitch lands.

adapt itWrite your pain point as one sentence, strike through the painful part on screen, then finish it with your product's fix.

why it worksAn absolute present-tense claim makes full automation feel normal, then a live product screen behind the text backs it up.

adapt itState your after-state as a flat present-tense fact in bold text over a plain background before revealing the product.

why it worksA creator's own handle plus a year-dated command borrows their credibility to make manual editing feel like a dead habit.

adapt itDate-stamp your call to action to the current year so the old method reads as outdated rather than merely inconvenient.